Unternehmenskommunikation
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- A CEO but Also A Parent: How Strategic Communication of Private Information about the CEO Affects Perceptions of an Organization during A Crisis
- People want to see people? Personalization on Facebook as a tool for corporate communications
- Funny but not Credible? Why Using (Many) Emojis Decreases Message Credibility and Source Trustworthiness
- A Matter for the Boss? How Personalized Communication Affects Recipients' Perceptions of an Organization During a Crisis
- News Selection Within Customer Magazines
- A threat to journalism? How journalists and advertising sales managers in news organizations perceive and cope with native advertising
- The importance of communicating change Identifying predictors for support and resistance toward organizational change processes
- The disclosure paradox: how persuasion knowledge mediates disclosure effects in sponsored media content
- Why context matters in a changing social media environment: The role of placement prominence as a moderator of disclosure effects in sponsored influencer content
- Are many too much? Examining the effects of multiple influencer endorsements from a persuasion knowledge model perspective
- Advertising to inspire–inspiring to persuade: how factors related to the source, message, and audience affect the persuasive effectiveness of influencer advertising
- Nichts Persönliches? Zum Einfluss der Persönlichkeit auf die Qualität von Nutzerkommentaren auf Nachrichtenseiten.
- Mehr als nur ein kognitiver Schutz: Reconsidering Advertising Literacy as a Defense Against Advertising Effects von Rozendaal, Lapierre, van Reijmersdal und Buijzen.
- The Effects of Personality Traits and Situational Factors on the Deliberativeness and Civility of User Comments on News Websites.
- Journalists’ Coverage of Online Firestorms in German-Language News Media
- Writing for the audience or for public relations? How lifestyle editors perceive expectations about their professional role and manage potential for conflict
- How much journalism is in brand journalism? How brand journalists perceive their roles and blur the boundaries between journalism and strategic communication
- Borderline journalism: Why do journalists accept and justify questionable practices that establish scandals? A quantitative survey
- Once a journalist, not always a journalist? Causes and consequences of job changes from journalism to public relations
- The paradoxical effects of communicating CSR activities: Why CSR communication has both positive and negative effects on the perception of a company’s social responsibility
- Buffer or Backfire? Effects of Corporate Social Responsibility Activities in Organizational Crises
- Journalists' coverage of online firestorms in German-Language news media
- Effects of Repeated Corrections of Misinformation on Organizational Trust: More is Not Always Better
- Der Begriff Lügenpresse in deutschen Tageszeitungen
- "You don't meet anybody when walking from the living room to the kitchen": informal communication during remote work
- Faces of companies: Personalization of corporate coverage in crisis and non-crisis periods
- Voice of the management or employee advocate? How editors of employee magazines see their professional role
- Was tun gegen “Fake News”
- Postfaktizität-der (neue) Kampf um die Wahrheit und die Kommunikationswissenschaft: eine Debatte
- Presentation of CEOs in the media: A framing analysis
- Advertising in disguise? How disclosure and content features influence the effects of native advertising
- Customer Magazines as Hybrids of Journalism and PR
- What can be done to counter Fake News?
- Der Einfluss von Empfehlungen auf Selektionsentscheidungen bei der Nachrichtenauswahl im Internet
- Die Debatte: Postfaktizität: eine Einleitung
- News Selection Within Customer Magazines: A quantitative survey among editors-in-chief in Germany
- Corporate responses to critical journalistic interview requests: An experimental study on crisis prevention
- A matter for the boss? How personalized communication affects recipients’ perceptions of an organization during a crisis
- Same result, different effect The credibility attribution to public opinion research results Gleiches Ergebnis, andere Wirkung Die Glaubwürdigkeit von Ergebnissen der Markt-und Meinungsforschung
- Der Begriff Lügenpresse in deutschen Tageszeitungen: Eine Framing-Analyse
- ¿ Qué hacer frente a las fake news?
- Fake News als Gefahr für die öffentliche Meinung?
- Lügenpresse, schreibt die Presse? Die Selbstthematisierung deutscher Tageszeitungen in Bezug auf den Begriff Lügenpresse
- Internal communication torn between employees' and management's expectations: an empirical study of employee magazines
- Populist words speak louder? Ideology-inconsistent personalization and voting for populist candidates
- Informal communication in organizations: work time wasted at the water-cooler or crucial exchange among co-workers?
- Passionate Hiking Fan or Loving Parent? How Personalized Self- Presentation in the Media Affects the Perception of Female and Male Politicians
Besitzt PublikationDie Publikationsliste für die Kategorie "Organisationseinheit" zeigt alle Publikationen, die der einzelnen Organisationseinheit direkt zugeordnet sind. Für eine Liste, die auch alle Publikationen von untergeordneten Organisationseinheiten inkludiert, nutzen Sie die Liste in der Facette "Organisationseinheit".
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